breezebare
Designing a logo that can grow with a bamboo underwear brand
breezebare is a new women’s underwear brand made from bamboo fabric, named for underwear so breathable and comfortable it feels like wearing nothing. After meeting with the client to understand her vision, I designed a logo that can grow with the brand if it expands beyond underwear.
EXPLORING DIRECTIONS
Early directions, starting with type explorations, before landing on the final logo.
REFINING THE LOGO
The client chose a direction from the explorations, I refined it, and she made her final choice from the refinements.